Strategic Marketing Leadership
Aligned Brand Messaging
Systems CREATED to Scale
Wittman Marketing partners with service companies as a Fractional CMO to propel businesses forward. Our partnership is best suited for companies that already have a marketing budget but are plateaued in their growth. We build solid marketing systems that bring long term strategy to help you scale with faster growth, cleaner processes, and lasting results.
The Wittman Media team works with Established Home Service Companies between $7M and $18M in Revenue who are Tired of Reactive Marketing, Wasted Spend, and Inconsistent Results.
If Google is carrying your lead flow, and you feel like you’re guessing at everything else, you don’t need another tactic...
YOU NEED STRUCTURE.
Why Hire A Fractional CMO?
get the leadership, clarity, and direction your company needs to grow
Leadership, Clarity & Direction
Most Service Companies want to scale, but their marketing is scattered, unorganized, or built on guesswork. A full-time Chief Marketing Officer (CMO) seems like the answer, but the true cost is high, often costing $160,000 to $300,000 per year once you include benefits, bonuses, software, travel, and the internal time required to support and manage the role.
A Fractional CMO gives you senior-level marketing leadership at a fraction of that cost. You get strategy, clarity, and structure without the long-term commitment of a full-time executive.
This is ideal for growing Service Companies that need strong marketing direction but are not ready to invest in a full-time executive hire.
A Fractional CMO Helps You:
Build a marketing strategy tied to your business goals
Create systems that remove chaos and improve consistency
Strengthen your message and customer communication
Prioritize the right tactics for faster, cleaner growth
Provide accountability so the plan stays on track
Reduce wasted marketing spend and vendor confusion
Scaling becomes Simpler, Cleaner and Far More Predictable.
FCMO Service are For You If You:
Have been burned by other Marketing Agencies
Are overly dependent on Google Ads
Lack oversight for consistent Reporting and Accountability
Want to build a real Marketing Department with the right people in the right seats
Are serious about long-term Scaling and Brand Authority
Faster Growth
This is the ongoing partnership. As your Fractional CMO, I will guide your Team, review Performance, refine the Plan, and keep your marketing aligned so growth stays on track.
For companies that need Execution Support, our Fractional Marketing Assistant (FMA, optional add-on) helps with SOPs, Research, Content Creation, Task Management, and keeping the System running smoothly.
Cleaner Processes
Together, we build the marketing systems needed to scale. This includes:
• A clear Marketing Strategy
• Aligned Messaging
• Priority Planning
• Systems and Processes that remove chaos
You now have Direction and a Roadmap.
Long-Lasting Results
By the end of our time together, you have:
• A Marketing System that makes sense
• A Message that connects
• A Team that knows what to do
• Leadership that drives consistent growth
Scaling becomes Simpler, Cleaner, and far more Predictable.
Reaching Customers Through Marketing Success
Wittman Media partners with service companies to build solid marketing systems that remove chaos
and help them scale with faster growth, cleaner processes, and long lasting results.
Have more questions? Read through our FAQs
FAQs
What does Wittman Media do?
Wittman Media helps businesses grow through strategic marketing, fractional CMO leadership, video content that converts, and fully built marketing systems. We partner with home service companies and other service providers to improve their visibility, generate leads, and scale with confidence.
What Industries do you specialize in?
We specialize in residential home service companies that offer roofing, windows, siding, gutters, HVAC, plumbing, and electrical. We also support coaches and service-based businesses that need stronger marketing systems and video strategy.
What is a Fractional CMO (FCMO)?
A Fractional CMO is a part-time marketing leader who oversees strategy, brand development, systems, and campaign execution without the cost of a full-time executive. We help businesses build predictable growth through refined marketing foundations and clear direction.
Do you offer video production?
Yes. We create high quality video content for branding, social media, ads, and YouTube. We also help clients batch record content, build scripts, create marketing angles, and optimize videos for lead generation.
Can you build landing pages for my campaigns?
Yes. We design and write high converting landing pages for specific services, promotions, and seasonal campaigns. Pages are optimized for speed, clarity, and conversion.
Do you help companies with their marketing systems and processes?
Absolutely. We help companies build an internal marketing department, hire and onboard marketing assistants, create SOPs, develop weekly marketing workflows, and implement tools that keep the business visible and consistent.
Do you offer ongoing monthly marketing support?
Yes. Many clients work with us on a monthly retainer for strategy, content creation, campaign management, and reporting. This includes fractional CMO services and marketing assistant support.
How do you help home service companies stand out?
We focus on differentiation, story-telling, strong offers, and consistent visibility. We use video heavily to build trust and show real proof of quality workmanship, which helps contractors outperform competitors who rely on basic ads.
Can you help with Google Business Profile optimization?
Yes. We optimize profiles with correct categories, descriptions, service list, photos, posts, and review strategy. A strong Google Business Profile improves local rankings and increases call volume.
Do you offer content strategy without video?
Yes. We help clients build written content, blogs, email marketing, social posts, and educational materials that position them as the expert in their market.
How does pricing work?
Pricing depends on your goals and the level of support needed. Fractional CMO packages, management, and video content packages vary based on the scope of work. Most clients invest in monthly support programs tailored to their needs.
Do you work with businesses outside of Wisconsin?
Yes. We work with clients across the United States both in person and remotely, depending on the services needed.
TESTIMONIALS
What Our Customers Are Saying
"Very Customer-Focused"
"I don't feel like I'm working with an agency. Feels like I'm working with someone that's really close to the customer. I recommend working with the Wittman Media team because they've really helped grow our business." ~Brandon Heins, Heins Contracting
"Great Attention to Detail"
"Dealing with a company the size of Wittman Media verses a larger company helps with being more agile, more customer focused. It's more personal, more one-on-one discussions. I would definitely recommend Wittman Media. In fact, several of our clients have been exposed to Wittman Media." - Tim Etes, Adams Outdoor
"Very Intentional"
"I've been working with Wittman Media for over a year now and I've had really good results and really good interactions with Jared. Communication has been great. I rarely have to reach out to him to set something up; he is very active in the way he communicates with me as a client. The systems that he had in place worked well. I had a smooth experience. " - Kyle Carpenter, Red Cedar, LLC
"Faster, More Personal Attention"
"I've known Jared for 4 years and have been working with him since he started his business. Working with him has really helped make me we do look that much more professional. He's right there when you need it, whether it's a phone call, text or an email. You're not a number with Wittman Media." - Mark Neale, Adams Outdoor
"Jared Really Listens to You"
"Jared is a wealth of information across many categories of businesses, non-profits, and the like. We have gotten to know so many tricks of the trade in terms of video marketing. We've also laid out a content strategy for both of my organizations that fit like a glove. "
- Elaine Lankford, She Steps Forward Int'l
"We have just blown up this year"
"Before working with Wittman Media it was really difficult for us to sit down; we had lots of ideas, lots of content to capture, and it was difficult to get it captured. I just wasn't doing it on my own. It's been an absolute pleasure in process to work through it. What I enjoy most about working with Wittman Media is all the production work is taken care of once it's captured. I love their eye to capture what a good clip is." - Trent Booth, Veritas Leadership Group
Wittman Media partners with service companies to build solid marketing systems that remove chaos and help them scale with faster growth, cleaner processes, and long lasting results.
